Paradigm Shift to a Data-Driven Enterprise

Business Experience

05-05-2021

Paradigm Shift to a Data-Driven Enterprise

Business Experience

05-05-2021


Enterprises are on a constant lookout for business experiences by persistently improving their products and services on the basis of changing user behaviours. With increasing amounts of data made available through channels such as mobile apps, digital clicks, or social media interactions - data and analytics is making it possible for businesses to take advantage of these experiences to provide even more targeted services.\ \ So, if this new data rich world provides more ways to find a competitive advantage, how can you ensure that your organisation is taking advantage of the opportunities provided?

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Hamish Taylor

Moderator:

Hamish Taylor

Former CEO of Eurostar & Sainbury's Bank / Former Head of Brands, British Airways

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Fireside with


Kim Næss

Kim Næss

Marketing Science Director, Data & AI

GroupM, a WPP company

Insights by


Venkata Krishna C

Venkata Krishna C

Associate Vice President

HCL Technologies

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